Corporate Culture
DO THE RIGHT THING
Our Mission
Our mission is to "democratize PR." We want to support businesses that continue to create good things and good things, because we no longer live in an age where just making good things sells. Our job is to support communication that transcends boundaries, including between companies and consumers, companies and local governments, products and services, local residents, politicians, and NGOs.
Our Philosophy
When we established our company, our articles of incorporation stated that our purpose was to realize a peaceful and sustainable society .
We, the younger generation, will shoulder the future. In terms of economic value, this is related to lifetime customer value. In terms of society, this is related to social sustainability. Young people have great power, and the survival of organizations, services, and communities depends on whether they are needed by young people.
On this page, we will introduce the specific type of society we are aiming for, as well as the ideas we value and the actual efforts we are making to achieve the lofty ideals we hold.
Our Business
The motto is "Do the right thing."
We at All Nippon Renovation define compliance not just as adhering to the law, but as responding flexibly to the demands of society, and we aim to be a model corporate operation for realizing an inclusive society.
When responding to the demands of society for a sustainable society, we solve the problem through business, not through the activities of NGOs or NPOs . In order to be a model where "all businesses support people's everyday lives" even without NGOs/NPOs, we are trying to solve social issues through our own business, focusing on the theme of "coexistence and co-creation" to make the most of the limited assets on Earth, with a focus on children and young people, who represent "investment in the future. "
Policy at ALL NIPPON RENOVATION
Our Policy
We believe prosperity will not come true without freedom of people based on social justice. That means If there's a child on the other side of the earth who feels lonely, that matters to us.
We believe that prosperity cannot come without the freedom of people through social justice. That is because we cannot leave a child feeling lonely, even if they are on the other side of the world. It means.
We were founded on the idea everybody should have an equal opportunity to succeed. No matter what they look like, where they come from, which sex they are, how old they are, how they grow up, they can make it. We believe that's an essential promise of sustainable and inclusive society. We reject any discrimination against human rights
We believe that equal opportunities are necessary for a sustainable and inclusive society. They must exist regardless of appearance, birth, gender, age, or upbringing. Opportunity. We do not tolerate any discrimination within our company or in our dealings.
We only participate in politics of hope and businesses of hope for inclusive and sustainable society. We stand at major cross road of “Change” versus “More of the Same”, we decided “Change” to make our world better. We are proud of our policy.
Our work only involves hopeful politics and hopeful business that contributes to an inclusive and sustainable society. At times, this includes supporting them. We are at a crossroads where we must decide whether to "change" or "repeat the same mistakes." I am proud that we chose to "change" for the betterment of society. I feel that way.
All NIPPON RENOVATION, we as a PR agency, as a NGO, we believe no one should be harmed as a result of any work we do.
私たち、オール・ニッポン・レノベーションは、PRエージェンシーとして、またNGOとして私たちの仕事により誰かが傷つくことはあってはならないと考えています。
We believe safety of people is the most important in any situation. Safety of people means both physically and mentally.
We believe that in all circumstances people's safety comes first - both psychological and physical.
All Nippon Renovation
We are a general incorporated association whose purpose is to harness the power of young people to realize a peaceful and sustainable society.
Money is needed to carry out projects to solve social problems. We do not only rely on donations, but also on the idea of cross-sector benefit, which develops and circulates projects to achieve our goals, by balancing three centers: a benefit center (profit-making project), a cost center (social problem-solving project), and a social experiment center that conducts social experiments.
For society to be sustainable, our organization must be sustainable. We do not rely on donations or grants, but rather run our business and organization by providing services and receiving payment for them. We prohibit the distribution of surplus funds and have established a board of directors and auditors, so we are a non-profit general incorporated association = "business income type NPO". Only income generated from profit-making activities is subject to taxation, and membership fees and donations other than profit-making activities are not taxed.
Cross-sector benefits
Actions (expenses) in one department lead to profits and savings in other departments.
Money is needed to carry out projects to solve social problems. We do not only rely on donations, but also on the idea of cross-sector benefit, which develops and circulates projects to achieve our goals, by balancing three centers: a benefit center (profit-making project), a cost center (social problem-solving project), and a social experiment center that conducts social experiments.
For society to be sustainable, our organization must be sustainable. We do not rely on donations or grants, but rather run our business and organization by providing services and receiving payment for them. We prohibit the distribution of surplus funds and have established a board of directors and auditors, so we are a non-profit general incorporated association = "business income type NPO". Only income generated from profit-making activities is subject to taxation, and membership fees and donations other than profit-making activities are not taxed.
Cost Center
This is the part of our business that carries out direct NPO activities for society. Disaster volunteer work, international cooperation,
We are engaged in activities such as forming local communities, promoting local development, and advocacy work in line with the Convention on the Rights of the Child.
Specifically, Club World Peace Japan, Community Cafe Good Neighbors, Political Beauty,
We are engaged in activities such as utilizing unused land resources and working with child labor networks.
Profit Center
These are the business divisions that are responsible for profits within our business. We have a public relations business that connects young people with organizations and services such as large companies and famous brands,
We provide PR consulting and information dissemination support services to help small and medium-sized enterprises and local governments disseminate information.
We are involved in policy planning and recommendations for the next generation of consumers not only as local and national assembly members but also in organizations.
Social Experiments
This is an experimental social business initiative. In addition to running the Sotobo Keizai Shimbun as an experiment in local media to improve the ability of the local community to disseminate information, we are also working on community cafes, Good Neighbors, and utilizing unused land resources as social experiments depending on the project. In the future, we plan to continue experimenting with how to create sustainable businesses that are better for society in collaboration with educational institutions.
Why did we establish the company as a general incorporated association rather than a joint stock company?
社会の利益を追い求める法人体型
私たちは、非営利企業です。営利企業も非営利企業も様々な課題を解決するためにビジネスをしています。営利企業は会社の構成員や(投資家)株主の利潤を追求しますが、非営利企業は社員により意思決定され社会的ベネフィットを追求しています。売上から経費(給料・事業費・一般管理費等)を引いた金額を株主や構成員に還元するか、社会的使命のために活用するかが大きな違いです。
私たちは社会の持続可能性のためには組織の持続可能性も大切だと考えています。そのためには組織運営にも平等性の担保が必要です。株式会社は持ち株数によって議決されます。株数=議決数となるのが株式会社です。NPO法人と一般社団法人では、ひとり1票の原則があります。
私たちは非営利型の社団法人のため、税法上の収益事業のみ課税され、NPO法人と似た法人形態です。しかし、NPO法人では手続きに時間がかかってしまったりすることと、社会問題を解決するため多角度からアプローチをしていくには、事業の制限が少ない一般社団法人のほうが身動きが取れやすく、また私たちの活動では遊休土地資源の活用事業のように公益的側面と共益的側面の両方を兼ね備えているため一般社団法人として立ち上げました。助成金・寄付・会費になるべく頼らず自主事業収入によりNPO活動を行うことがテーマのひとつではありますが、実際に助成金や、寄付、会費等を通じてご支援とご協力をいただける機会が多く、下記の要件をクリアし、税法上の収益事業のみ課税されています。
非営利性が徹底された法人
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剰余金の分配を行わないことを定款に定めていること
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解散したときは、残余財産を国・地方公共団体や一定の公益的な団体に贈与することを定款に定めていること
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上記1及び2の定款の定めに違反する行為(上記1、2及び下記4の要件に該当していた期間において、特定の個人又は団体に特別の利益を与えることを含みます。)を行うことを決定し、又は行ったことがないこと
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各理事について、理事とその理事の親族等である理事の合計数が、理事の総数の3分の1以下であること
一般社団法人は人が資本となり社会的な使命を達成するための法人です。非営利とは余剰金の分配を行わないのであって、寄付や発起人等の財産などで豊富に財源があるNPO以外はサービスによる対価として売上を上げ、それを社会的な使命を達成するために使っていくことが求められています。NPO活動と組織運営にはお金と人手が必要です。組織の持続可能な運営のためには仕事に対しての対価・報酬はしっかり払わなければなりません。「人を大切にする法人」として一般社団法人(非営利)が最適と考え一般社団法人として設立しました。